What is SEO?
Search Engine Optimization (SEO), refers to the process of improving the visibility of a website in the natural or organic listings of search engine results pages (SERPs). The higher and more frequent a website appears on the SERPs, the more traffic the site will get.
An SEO-optimized website usually results in increased traffic and brand awareness, which will translate to a higher return on investment (ROI) and conversion.
It is also a more cost-effective option, in terms of lead generation and traffic targeting. Unlike with SEM, you don’t need to pay search engines to guarantee clicks to your websites with SEO. With proper keyword placement, content management, and other white-hat techniques, your site will get free website advertising every time it ranks at the top of the SERPs.
Did you know that just last 2022 Google had an average of *3 updates a day on their algorithms?
*based on Google Webmaster Analyst, Gary Illyes
So, you may be wondering what does this mean for your business? With thousands of websites out there, there is no guarantee that Google will choose your website to be on the first page unless you do something about it.
It is a beneficial digital marketing strategy that focuses on your website’s presence in the search results of search engines.
Our team of SEO specialists in the Philippines is more than happy to assist you in bumping your website up the organic search results using the most efficient and ethical methods. We have already handled SEO Campaigns not just in the Philippines, but also in Singapore, and Malaysia.
Let us work together to develop a strategy that meets your goals.
Benefits of Search Engine Optimization
Cost-effective
Ranking on the SERPs’ organic listings is free. You don’t have to pay or allocate a budget to advertise or create a listing. In SEO, you are paying for the man hours of optimizing your website.
Traffic Increase
With SEO, you will find that simply upping the quality of your site’s content, plus tracking campaigns and using analytics tools, will result in steady and definite traffic to your website.
Higher Brand Credibility and Reputation
In terms of credibility, people generally trust search results’ organic listings rather than paid ads. Implementing white-hat SEO techniques can help reinforce your brand and establish its credibility.
Frequently Asked Questions
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